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Dynamic creative professional with experience in high-impact design projects, Out-of-Home advertising design, community events, and creative initiatives across in-house, hospitality, agency and corporate environments. Continuously learning and growing, dedicated to the design community and a commitment of being excellent to each other. 

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EXPERIENCES

Art Director – OUTFRONT Media
Washington, D.C. | 2024 to present​

  • Lead creative for the Washington, D.C. market, developing out-of-home (OOH) advertising campaigns for local, regional and national clients.

  • Develop campaign concepts from initial strategy through final production, developing work that meets business goals while strengthening client's brand.

  • Partner with sales teams, account executives and clients to create compelling campaign ideas that support new business and strengthen client relationships.

  • Lead and mentor a team of 4–6 designers, providing creative direction, feedback and oversight throughout the design process.

  • Identify new opportunities for OOH advertising by rethinking existing inventory and developing creative solutions for previously untapped spaces.

  • Present creative concepts to clients and internal stakeholders, clearly communicating ideas and guiding projects from concept through execution.

 

Senior Graphic Designer – Hickok Cole Creative
Washington, D.C. | 2023 to 2024

  • Design brand systems and marketing solutions tailored for the real estate and multi-family housing sector.

  • Generated a 50% boost in social media follower engagement within six months through strategic content creation and campaign management.

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Adjunct Graphic Design Lecturer – Anne Arundel Community College
Arnold, MD | 2023 to Present

  • Develop curriculum and lesson plans emphasizing graphic design fundamentals, typography, visual composition and technical software.

  • Integrate practical industry experiences into lectures to bridge theoretical concepts with real-world application.

 

Creative Director – Schinault Design
Hanover, MD | 2011 to Present

  • Developing award-winning brand identity systems, packaging, trade show booth design and marketing collateral for clients including Lendmark, Netflix, Nevada Newsmakers, Super Snouts, Diggin’ Your Dog, WinWorld, Heavenly Hounds, and Pet Gazebo.

  • Design identity and packaging campaigns distributed nationally in retail stores. Assist in a multi-million dollar company acquisition, delivering tailored creative solutions for marketing, non-profits and retail.

 

Graphic Design Lecturer – University of Nevada, Reno

Reno, NV | 2019 to 2023

  • Delivered personalized mentoring and feedback, coordinated special events and collaborative projects with the design community, and successfully grew the program through effective promotion.

 

Senior Graphic Designer – Peppermill Resorts

Reno, NV | 2016 to 2023

  • Created engaging entertainment and advertising print and digital collateral for six notable luxury nightlife and concert venues, winning four Addy Awards.

  • Revamped the visual design direction for event collateral, increasing participant registration by 30%. Streamlined design process to ensure brand consistency across resort properties.

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Lead Graphic Designer – Grand Sierra Resort and Casino

Reno, NV | 2013 to 2016

  • Designed marketing visuals, including brochures, banners, and digital ads, adhering to brand guidelines and visual identity.

 

AWARDS AND ACHIEVEMENTS

  • SuperZoo Best in Show – Trade Booth Design (Super Snouts & Diggin' Your Dog)

  • 6 Silver Addy Awards (local) / Bronze Addy Award (regional) American Ad Federation

  • Academy of Art University Student Showcase Selection Award

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EDUCATION

  • Academy of Art University, San Francisco, CA | Master of Fine Art: School of Graphic Design

  • University of Central Florida, Orlando, FL | Bachelor of Art, Graphic Design Specialization

  • Valencia College, Orlando, FL | Associate of Science, Graphic Design Technologies

 

KEY SKILLS

Design & Advertising

Graphic design, layout, typography, concept development, advertising, out-of-home advertising, art direction, campaign design, package design, content creation, trade show booth design

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Technical Tools

Adobe Illustrator, Photoshop, InDesign, After Effects, XD, Figma, Office, Mac/PC OS

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Interpersonal Strengths

Team leader, critical thinker, strong communicator, flexible and adaptable, teaching, training and mentoring, client relations, cultural awareness, public speaking

 

EXTRA CREDIT

  • AIGA Reno-Tahoe, Past President & Communications Chair 

  • Member AIGA and AAF

© 2026 Shawn Schinault

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