FALL 2018
Packaging II
SUBJECT/CATEGORY:
Package Design
DELIVERABLES:
Interior/Exterior One Gallon Can, Interior/Exterior One Pint Can, Spray Paint Can, Paint Brush and a multi-purpose Can & Bottle Wrench
BRIEF:
Create an identity and packaging for a designer brand extension into the home paint consumer market.
SOLUTION:
DDC: THICK & BOLD PAINT
A home paint product line from Draplin Design Company.
Honoring the bold/thick line work of Aaron Draplin with a simple but visually striking design system. Packaging focus is placed on the branding with an identity comprising a simple balance of text and shape. A similar approach was applied to the illustration style. A dash of tongue & cheek humor polishes off the brand.
